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Students in this pathway delve deeper into why people buy, how to gain recognition of certain brands, or what strategies let people know what you want them to know about your organization. With a mix of communication, psychology, and various other disciplines, marketing provides a foundational understanding about the intersect of human interest and strategy.
Career Opportunities
- Advertising
- Marketing Management
- Consumer Research and Analyst
Alums with this pathway
Course Examples
- Mkt 300: Marketing Management I
- OS 495: Psychology of Marketing
Paige Bunker
Class of 2024
Olivia Garber
Class of 2024
Benjamin Girard
Class of 2024
Esha Lal
Class of 2024
Hallie Lancz
Class of 2024
Megan Lindley
Class of 2024
Alexandra Master
Class of 2024
Zafirah Rahman
Class of 2024
Kylie Wyatt
Class of 2024
Sayoni Bandyopadhyay
Class of 2025
Erin Chai
Class of 2025
Abdullah Daaboul
Class of 2025
Mariana Ferraz
Class of 2025
Cameron Henry
Class of 2025
Colin Kirk
Class of 2025
Naomi Zheng
Class of 2025
Shirley Zheng
Class of 2025
