André Brock Featured in Wired Magazine

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André Brock Featured in Wired Magazine

Brock, a professor of communication studies and expert in race, ethnicity, and new media, comments on why African Americans have a harder time profiting from the internet memes they create.

“What Peaches does, what Sweet Brown does, is always viewed as lower class, and an example of what all black people must be doing,” says Brock. “When white people do that online, it’s promoted as their command of the digital space. Black people are never seen as enterprising.”

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