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Hallyu 2.0 Program

Hallyu 2.0: The Korean Wave in the Age of Social Media

Description                    Program                    Participants

Panel 1: Conceptualizing Hallyu 2.0

New Perspective on the Creative Industries in the Hallyu 2.0 Era: Emerging Korean Power vs. Continuing U.S. Dominance • Dal Yong Jin (Simon Fraser University)

New Wave Formations: K-Pop Idol Bands, Social Media, and the Remaking of the Korean Wave • Eun-Young Jung (University of California, San Diego)

Discussant: Daniel Herbert (University of Michigan)

Panel 2: K-Pop Reconsidered

The Token Non-Conformist: The Packaging of Korean Boy and Girl Bands • Roald Maliangkay (The Australian National University)

Of the Fans, by the Fans, for the Fans: The Republic of JYJ • Seung‐Ah Lee (Los Angeles City College)

The K-POP Landed in Latin America: Subculture and New Subjectivities • Maria Pilar Alvarez (University of Buenos Aires)

Discussant: Aswin Punathambekar (University of Michigan) 

Panel 3: Cultural-Industrial Geography of Hallyu 

The Making of a Popular Cultural Commodity: Korean TV Drama Production • Youjeong Oh (UC Berkeley)

From Diaspora TV to Dramafever.com: Consuming Korean Dramas in North America • Sangjoon Lee (University of Michigan)

Consuming the Other: Israeli Hallyu Case Study • Irina Lyan (The Hebrew University of Jerusalem)

How a Podcast Started a Revolution: New Media and Electoral Politics in South Korea • Youngju Ryu (University of Michigan)

Discussant: Yeidy Rivero (University of Michigan)

Panel 4: Hallyu 2.0 and its Discontents

Of Transmutability of Hallyu: Political Culture and Cultural Politics • Jung-bong Choi (New York University)

Hating the Korean Wave in Japan: The Exclusivist Inclusion of Zainichi Koreans in Nerima Daikon Brothers • Hye Seung Chung (Colorado State University)

Korean Wave and the Rising of Online Anti-Korea Nationalistic Sentiments in China • Lu Chen (University of Hong Kong)

Discussant: Nicholas A. Kaldis (Binghampton University)