Mariana Ferraz

PATHWAY

Crafting Effective Organizational Strategies through Data Analytics

As a dual-degree student in Organizational Studies and Information Analysis at the School of Information, I'm dedicated to merging data analytics with organizational strategy. My studies equip me to understand consumer behavior, organizational dynamics, and market trends. With a focus on extracting insights from data, I aim to empower organizations with targeted strategic approaches that enhance their global presence. Through interdisciplinary coursework, I'm refining my ability to navigate complex organizational landscapes and drive innovation through data-driven solutions.